Sacha Moser
Founder, Creative Partner at Foundry Berlin | Zurich | New York
Berlin, Germany
TitleA Time
BriefAnyone can become a refugee and come from anywhere - This is the insight we leveraged to build solidarity with refugees in Germany. The images of people fleeing their countries and the people fleeing Germany are eerily similar. We highlighted these enduring similarities among refugees, using analog lenticular prints and digital animations to juxtapose images over 80 years apart. Emphasising both differences and intrinsic similarities in their experiences. Each carefully selected photograph and accompanying text maximises similarity, differing by just one letter.
Agency
Campaign A Time
Advertiser United Nations High Commissioner for Refugees
Brand UNHCR
Date of First Broadcast/Publication 2023 / 8
Business Sector Racial/Ethnic/Minority/Disability Awareness
Story UNHCR is a specialized agency of the United Nations that was established to protect and assist refugees and forcibly displaced people around the world. The UNHCR's primary mission is to provide humanitarian aid, protect the rights and well-being of refugees, and seek durable solutions to their displacement.
Media Type Digital
Chief Creative Officer
Founder
Creative Director
Copywriter
Art Supervisor
Head of Production
Account Manager

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